The most common question we get from clients, what is RGB/CMYK or PANTONE?
In short, these are color spectrum’s used to create the colors we perceive visually on our digital screens/ printed posters.
RGB essentially uses the primary colours found in our digital platforms, Red (R), Green (G), Blue (B).
CMYK is what we see with our eyes on physical objects brochures/posters printed stuff. The pigments are Cyan (C), Magenta (M), Yellow (Y) , Black (K). They are mainly used for Print.
In this diagram, we can see that what the eyes perceive is more vibrant than RGB > CMYK. For this reason, it is because CMYK accounts for the lack of light passing through.
Pantone on the other hand is a color matching system. It uses a spot system of combining 18 basic colors, not with screens (RGB) or dots (CMYK).
The Pantone Matching System (PMS) has a unique code to each colour combination usually it starts with PANTONE <digit> <alphabet>.
Thus in terms of the amount of possible color combinations, PANTONE > RGB > CMYK.
PANTONE is able to replicate both RGB and CMYK colours. However most designers work in the space of RGB, CMYK.